Beijing has just been listed asthe least affordable place to rent. Monthly rental costs exceed monthly wages and the average apartment is about 122.9% of an average workers income. With such high prices, many renters are simply looking for the cheapest place to live. However, what if you arent the cheapest? How can you entice people to rent without lowering your prices? Here are some tips that can help market your home.
Keep A Well-Kept Home
There is a relation between cleanliness and success, and many renters are more likely to pay a little extra for a well-kept apartment. Be sure to keep some of these tips in mind to provide a clean and welcoming home.
Provide Amenities to Your Renters
Many people will pay more for an apartment or home that has amenities they would otherwise need to pay for. These include a pool, game room, or personal gym. Regardless of the monthly cost of your rental, renters will believe they are ultimately saving by receiving some of these at-home amenities. However, keeping in line with the cleanliness point, be sure that youclean your gym equipment, rake in the leaves from the pool, and check that all games are in top shape. Theres no point in adding the amenities if they are going to act as a detractor.
Provide Some Curb Appeal
The outside of your home is just as important as the inside. Putting potted plants, a new mailbox, painted shutters, or increasing the amount of lighting outside can really make a home feel more inviting. You could even add an outdoor area such as a deck, patio, or lounge area, as the ability to entertain guests is also another factor that renters look at when viewing a property. Another way to add curb appeal is tomake the house seem safe. Add safety features like alarms and fences to make a family feel at ease in your home.
There are many ways to market your home to renters that dont include lowering monthly costs. These little things will help you outsmart your competition and become the number one home for potential movers.